This is how a Professor explained Marketing Concepts to a
class.
.
1. You see a Gorgeous Girl at a party. You go up to her and
say: "I am very rich. Marry me!"-
That's Direct Marketing. smile
.
2. You are at a party with a bunch of friends and see a
Gorgeous Girl.
One of your friends goes up to her and pointing at you says:
"He's very rich. Marry him!"-
That's Advertising. like
.
3. You are at a party and see a Gorgeous Girl. She walks up
to you and says: "You are very rich! Can I marry you?"-
That's Brand Recognition.
.
4. You see a Gorgeous Girl at a party. You go upto her and
say: "I am very rich. Marry me!"
She gives you a nice hard slap on your face.-
That's Customer Feedback.
.
5. You see a Gorgeous Girl at a party. You go upto her and
say: "I am very rich. Marry me!"
And she introduces you to her husband.-
That's Demand and Supply Gap.
.
6. You see a Gorgeous Girl at a party. You go upto her and
before you say: "I m rich, Marry me!",
your wife arrives.-
That's Restriction for Entering New Markets. .
Hope Concepts are clear...